If you’ve been in marketing any length of time, you know that one of the hardest things to do is discover new niches. For those of you who are new to marketing and have not had the pleasure of discovering new niches, this article will save you time and make you money.
What Is A Niche?
In the simplest of terms, a niche is a particular targeted market for a specific product that is to be sold. Concentrating all marketing efforts on a small, but specific and well-defined segment of the population. Niches do not ‘exist’ but are ‘created’ by identifying needs, wants, and requirements that are being addressed poorly or not at all. As a strategy, niche marketing is aimed at being a big fish in a small pond, instead of being a small fish in a big pond. A Niche is the bread and butter of the online marketing world. If you do not have a good niche, you are competing with a large group of business owners for a small group of customers. Now that you know what Niche marketing is and why it is important, let me show you how to come up with fail-proof niches.
How To Come Up With Money Making Niches
Think of what you are passionate about. For example, your very first statement should be, I like to __________.
You want your first few niches to center around what you enjoy. The main reason for this is because you are going to have to write content about the niche you chose. It is easier to write about something that truly interests you. Over time, you will find the more you write about it, your writing skills will improve. Don’t be concerned about not being the best writer. It is easier to practice your writing skills if you are communicating something you are passionate about. It also allows you to talk about something that is already familiar to you. Now, you’re not going to be the only one in the entire world with that passion. When you begin your search for keywords, you are going to find that many other people find that topic interesting as well. Don’t let that discourage you. I’m going to show you how to come up with your very own niche that is ripe for the taking.
My Number One Way To Find Golden Niches
If you have never heard of a free search tool called Jaaxy, today is your lucky day. You hit the jackpot! I’m going to show you how I use Jaaxy to weed out all of the competitors for my particular niche.
Jaaxy Search Tool
Say your passion is baking, and you wanted to create a website where you would sell cookbooks. Let me show you how to make money with Jaaxy.
First, you would see what is being searched in google about cookbooks. Let’s start with typing in “cookbook online”
The first row (Keyword) in the search result box is different keyword combinations.
The second row (Avg) is the average number of monthly searches by that keyword.
The third row (Traffic) is an estimate of how many visitors you could expect to receive if you achieve first page rankings on google search engine.
The fourth (QSR) is the number of competing websites looking for the same niche words you are.
The fifth (KQI) row tells you if the keywords you selected are good words to focus on. Green is great, Yellow is ok, Red, of course, is bad.
If you notice we stumbled on an ok niche. For example, cookbooks online have an average of 175 searches per month, with 78 QSR. That means there are 78 other companies competing for a 175 individual searching for cookbooks online. When you look down the list, you see cookbooks online has 153 searches per month with only 71 competitors. Are you starting to understand? When we search through Jaaxy it gives us ideas that narrow our niche.
Jaaxy has made finding great niches a breeze.
Just keep typing in keywords and let Jaaxy find the most searched keywords with the fewest competition. Bingo! It really has made niche marketing easy. Don’t take my word for it. Play around with keywords with this free Jaaxy search tool.
I know you will see your google rankings shoot through the roof. Good luck and happy hunting.
Added a youtube video of me finding Keywords using Jaaxy.